“LANGUAGE IS A SOURCE OF MISUNDERSTANDING” –McLucas, 1964 Language is a medium for communication. Through communication, people interact and sometimes, the way that the encoder wants the message to be delivered, is not the way the receiver decode or interpret it hence, misunderstanding. There are lots of barriers present in communication. It can be the surrounding, age, gender, philosophy in life, etc. DOES THE USER’S/AUDIEN’S OWN BACKGROUND OR EXPERIENCES AFFECT THE INTERPRETATION OF MESSAGES? HOW? Yes, because experiences or backgrounds are different with each other that might affect the views and opinions of the audience or user. IS IT POSSIBLE THAT A DIFFERENT INDIVIDUAL DERIVES A DIFFERENT MEANING FROM THE MESSAGE? EXPLAIN. Yes, because how people interpret a message or thing is different from other people. This vary from experiences, background, etc. Different factors affect a person’s point of view or perception about th